How to get a Fi sponsorship or brand collaboration

Does Fi work with creators?

Fi runs its affiliate program through CJ, with per-sale commissions for approved dog and pet creators.

Who to contact at Fi

Apply through CJ's publisher signup and search for the Fi program, or message partnerships directly.

What Fi looks for in a creator

Dog creators with an escape-artist, adventure-dog or safety angle whose audience already worries about losing track of their dog.

Sample pitch to Fi

A starting point, not a send-as-is. Swap in your real details and one specific reference to a recent Fi product or campaign before you send.

Subject: GPS collar feature, [your handle] and Fi

Hi [name],

Show the collar solving a real problem, an off-leash adventure, a yard escape, or a lost-dog scare, not just an unboxing.

I make [content type] for [audience], and they are exactly the kind of people who buy from Fi. My last [post/video] on [topic] hit [number], with strong engagement from [who].

I would love to put together [one concrete idea with clear deliverables]. Would you be open to a quick chat this week?

[Your name] · [link to your best work]

Before you hit send

• Reference one specific, recent Fi product or campaign so it is obvious you actually know the brand.
• Lead with how your audience matches their customers, not your follower count.
• Pitch one concrete idea with clear deliverables, not a vague 'let's collaborate'.
• Back it with one or two honest numbers from your best recent work.
• Keep it to a few short paragraphs and end with a single, easy ask.
• Send from a real address, double-check the name, and plan one friendly follow-up for about a week later.