Fashion
How to pitch ASOS for a collaboration
A major online fashion retailer with a long-running creator and affiliate ecosystem. Here is how creators land a collaboration with ASOS: who to contact, what they look for, and a sample pitch you can adapt.
Does ASOS work with creators?
ASOS runs an affiliate program (ASOS Affiliates) and partners with fashion creators at scale.
Who to contact at ASOS
Look for their affiliate program plus a partnerships contact. CollabQuill finds the route.
What ASOS looks for in a creator
Fashion and lifestyle creators who do hauls, try-ons and styling for a broad audience.
Sample pitch to ASOS
A starting point, not a send-as-is. Swap in your real details and one specific reference to a recent ASOS product or campaign before you send.
Subject: Collab idea: [your handle] x ASOS Hi [name], Propose a seasonal haul or edit referencing specific ASOS pieces, with affiliate links. I make [content type] for [audience], and they are exactly the kind of people who buy from ASOS. My last [post/video] on [topic] hit [number], with strong engagement from [who]. I would love to put together [one concrete idea with clear deliverables]. Would you be open to a quick chat this week? [Your name] · [link to your best work]
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