How to get a SteelSeries sponsorship or brand collaboration
A Danish gaming peripherals brand with deep esports roots, from Arctis headsets to pro-grade mice and keyboards. Here is the honest route to a paid SteelSeries sponsorship or collaboration, plus a sample pitch you can adapt.
Does SteelSeries work with creators?
Yes. SteelSeries runs an affiliate program paying commission on sales, and sponsors esports teams, tournaments and streamers directly.
Who to contact at SteelSeries
Apply through the affiliate program signup on their site, and reach the partnerships or PR team if you stream or compete on a schedule.
More than a pitch
Know exactly who to contact at SteelSeries
CollabQuill reads the whole site and pulls every email, social handle, phone and contact form, then ranks them by who is most likely to reply. You also get brand intel and a ready follow-up sequence.
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A live example fills in when you run it.
What SteelSeries looks for in a creator
FPS and competitive gaming creators whose audience actually cares about input lag and headset quality, plus streamers with a consistent schedule.
Sample pitch to SteelSeries
A starting point, not a send-as-is. Swap in your real details and one specific reference to a recent SteelSeries product or campaign before you send.
Subject: Streamer partnership for [your handle] and SteelSeries Hi [name], Lead with your main game and rank, then pitch a settings or gear-deep-dive video built around the exact SteelSeries kit you would run. I make [content type] for [audience], and they are exactly the kind of people who buy from SteelSeries. My last [post/video] on [topic] hit [number], with strong engagement from [who]. I would love to put together [one concrete idea with clear deliverables]. Would you be open to a quick chat this week? [Your name] · [link to your best work]
Before you hit send
- Reference one specific, recent SteelSeries product or campaign so it is obvious you actually know the brand.
- Lead with how your audience matches their customers, not your follower count.
- Pitch one concrete idea with clear deliverables, not a vague 'let's collaborate'.
- Back it with one or two honest numbers from your best recent work.
- Keep it to a few short paragraphs and end with a single, easy ask.
- Send from a real address, double-check the name, and plan one friendly follow-up for about a week later.
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