How to get a Reformation sponsorship or brand collaboration
A sustainability-led fashion brand whose dresses are a staple of influencer wardrobes.You don't need an agency or a huge following to get a yes here. This page shows how Reformation actually works with creators, who to reach, and a pitch you can copy and send today.
- Works with creators
- Yes, actively
- Ways to collaborate
- GiftingAffiliatePaid partnerships
Researched from Reformation's own creator and partnership programs, not generic advice.
Does Reformation work with creators?
Reformation runs an affiliate program and seeds product to fashion creators, with paid partnerships around launches and its sustainability story.
Who to contact at Reformation
Apply through their affiliate route or direct a pitch to their press or partnerships team.
More than a pitch
Know exactly who to contact at Reformation
CollabQuill reads the whole site and pulls every email, social handle, phone and contact form, then ranks them by who is most likely to reply. You also get brand intel and a ready follow-up sequence.
Find the contact and write the pitchEvery way in, ranked
- partnerships@… Best
- Social DM
- Press contact form
A live example fills in when you run it.
What Reformation looks for in a creator
Fashion creators with an elevated, city feel whose audience will pay more for pieces framed around sustainability.
Weave the brand's sustainability angle into a styling feature honestly, without letting it swallow the outfit content your audience came for.
Sample pitch to Reformation
Yours to copy, no sign-up. Swap in your real details and one specific nod to a recent Reformation product or campaign, then send it.
Subject: Styling feature, [your handle] and Reformation Hi [name], Weave the brand's sustainability angle into a styling feature honestly, without letting it swallow the outfit content your audience came for. I make [content type] for [audience], and they are exactly the kind of people who buy from Reformation. My last [post/video] on [topic] hit [number], with strong engagement from [who]. I would love to put together [one concrete idea with clear deliverables]. Would you be open to a quick chat this week? [Your name] · [link to your best work]
What to charge Reformation
Most creators undercharge because they are guessing. Put your numbers in and you walk into the conversation with a figure you can defend.
Priced as beauty / fashion, which is how Reformation sits in the market. A starting point to anchor your ask, not a quote.
Ask for around
$—
Add your followers to see what a Reformation collaboration is worth.
Before you hit send
- Reference one specific, recent Reformation product or campaign so it is obvious you actually know the brand.
- Lead with how your audience matches their customers, not your follower count.
- Pitch one concrete idea with clear deliverables, not a vague 'let's collaborate'.
- Back it with one or two honest numbers from your best recent work.
- Keep it to a few short paragraphs and end with a single, easy ask.
- Send from a real address, double-check the name, and plan one friendly follow-up for about a week later.
Or let it write the whole thing
CollabQuill reads Reformation's site, finds the real person to email, and writes the pitch in your voice with follow-ups ready, in about 20 seconds.
Before you pitch anyone
Keep reading
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