How to get a Viator sponsorship or brand collaboration
Tripadvisor's tours-and-activities marketplace, with one of travel's most accessible affiliate programs. Here is the honest route to a paid Viator sponsorship or collaboration, plus a sample pitch you can adapt.
Does Viator work with creators?
Yes. Viator runs an open affiliate partner program paying commission on experience bookings, with quick signup and broad inventory.
Who to contact at Viator
Join through the partner program page on their site, which gets you links and reporting straight away.
More than a pitch
Know exactly who to contact at Viator
CollabQuill reads the whole site and pulls every email, social handle, phone and contact form, then ranks them by who is most likely to reply. You also get brand intel and a ready follow-up sequence.
Find the contact and write the pitchEvery way in, ranked
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- Social DM
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A live example fills in when you run it.
What Viator looks for in a creator
Travel and family creators whose guides send people to bookable tours and day trips.
Sample pitch to Viator
A starting point, not a send-as-is. Swap in your real details and one specific reference to a recent Viator product or campaign before you send.
Subject: Itinerary partnership, [your handle] and Viator Hi [name], Pick one destination you know deeply and build a best-things-to-do piece with your links under each activity. I make [content type] for [audience], and they are exactly the kind of people who buy from Viator. My last [post/video] on [topic] hit [number], with strong engagement from [who]. I would love to put together [one concrete idea with clear deliverables]. Would you be open to a quick chat this week? [Your name] · [link to your best work]
Before you hit send
- Reference one specific, recent Viator product or campaign so it is obvious you actually know the brand.
- Lead with how your audience matches their customers, not your follower count.
- Pitch one concrete idea with clear deliverables, not a vague 'let's collaborate'.
- Back it with one or two honest numbers from your best recent work.
- Keep it to a few short paragraphs and end with a single, easy ask.
- Send from a real address, double-check the name, and plan one friendly follow-up for about a week later.
Skip the template
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