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How to pitch Glossier for a collaboration

A digitally native beauty brand built on real customer voices and minimal, dewy makeup. Here is how creators land a collaboration with Glossier: who to contact, what they look for, and a sample pitch you can adapt.

Write my Glossier pitch

Does Glossier work with creators?

Glossier built its brand on micro-creators and customer advocates, and works with creators through gifting and paid partnerships.

Who to contact at Glossier

Look for a press or partnerships contact, plus their creator or affiliate route. CollabQuill pulls the exact one.

What Glossier looks for in a creator

Beauty, skincare and lifestyle creators with an authentic, no-filter audience that trusts honest reviews.

Sample pitch to Glossier

A starting point, not a send-as-is. Swap in your real details and one specific reference to a recent Glossier product or campaign before you send.

Subject: Collab idea: [your handle] x Glossier

Hi [name],

Reference a specific Glossier product you genuinely use and propose an honest get-ready-with-me or routine feature.

I make [content type] for [audience], and they are exactly the kind of people who buy from Glossier. My last [post/video] on [topic] hit [number], with strong engagement from [who].

I would love to put together [one concrete idea with clear deliverables]. Would you be open to a quick chat this week?

[Your name] · [link to your best work]

Skip the blank page.

CollabQuill reads Glossier's website, finds the right person to contact, and writes the whole pitch tailored to you in seconds.

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