How to get a Rare Beauty sponsorship or brand collaboration
Selena Gomez's beauty line, known for an inclusive shade range and a mental-health mission.You don't need an agency or a huge following to get a yes here. This page shows how Rare Beauty actually works with creators, who to reach, and a pitch you can copy and send today.
- Works with creators
- Yes, actively
- Ways to collaborate
- GiftingPaid partnerships
Researched from Rare Beauty's own creator and partnership programs, not generic advice.
Does Rare Beauty work with creators?
Rare Beauty works through gifting and paid partnerships and leans into its mental-health values when choosing creators.
Who to contact at Rare Beauty
Look for the press, partnerships or influencer team on their site and lead with shared values rather than reach alone.
More than a pitch
Know exactly who to contact at Rare Beauty
CollabQuill reads the whole site and pulls every email, social handle, phone and contact form, then ranks them by who is most likely to reply. You also get brand intel and a ready follow-up sequence.
Find the contact and write the pitchEvery way in, ranked
- partnerships@… Best
- Social DM
- Press contact form
A live example fills in when you run it.
What Rare Beauty looks for in a creator
Beauty and lifestyle creators whose followers care about inclusivity and genuine recommendations.
Tie a specific product to the brand mission and offer an honest shade-match or application piece.
Sample pitch to Rare Beauty
Yours to copy, no sign-up. Swap in your real details and one specific nod to a recent Rare Beauty product or campaign, then send it.
Subject: Values-led collab, [your handle] and Rare Beauty Hi [name], Tie a specific product to the brand mission and offer an honest shade-match or application piece. I make [content type] for [audience], and they are exactly the kind of people who buy from Rare Beauty. My last [post/video] on [topic] hit [number], with strong engagement from [who]. I would love to put together [one concrete idea with clear deliverables]. Would you be open to a quick chat this week? [Your name] · [link to your best work]
What to charge Rare Beauty
Most creators undercharge because they are guessing. Put your numbers in and you walk into the conversation with a figure you can defend.
Priced as beauty / fashion, which is how Rare Beauty sits in the market. A starting point to anchor your ask, not a quote.
Ask for around
$—
Add your followers to see what a Rare Beauty collaboration is worth.
Before you hit send
- Reference one specific, recent Rare Beauty product or campaign so it is obvious you actually know the brand.
- Lead with how your audience matches their customers, not your follower count.
- Pitch one concrete idea with clear deliverables, not a vague 'let's collaborate'.
- Back it with one or two honest numbers from your best recent work.
- Keep it to a few short paragraphs and end with a single, easy ask.
- Send from a real address, double-check the name, and plan one friendly follow-up for about a week later.
Or let it write the whole thing
CollabQuill reads Rare Beauty's site, finds the real person to email, and writes the pitch in your voice with follow-ups ready, in about 20 seconds.
Before you pitch anyone
Keep reading
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