How to get a Gousto sponsorship or brand collaboration
A UK meal-kit brand that sponsors widely across food and family creators. Here is the honest route to a paid Gousto sponsorship or collaboration, plus a sample pitch you can adapt.
Does Gousto work with creators?
Gousto runs an affiliate and sponsorship program built on discount codes and is a familiar name to UK creators.
Who to contact at Gousto
Apply through their affiliate route or contact the UK partnerships team directly.
More than a pitch
Know exactly who to contact at Gousto
CollabQuill reads the whole site and pulls every email, social handle, phone and contact form, then ranks them by who is most likely to reply. You also get brand intel and a ready follow-up sequence.
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- Social DM
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A live example fills in when you run it.
What Gousto looks for in a creator
UK food and family creators who can put a real recipe on screen start to finish.
Sample pitch to Gousto
A starting point, not a send-as-is. Swap in your real details and one specific reference to a recent Gousto product or campaign before you send.
Subject: Recipe cook-along, [your handle] and Gousto Hi [name], Pick one Gousto recipe, cook it on camera with a code, and choose a dish your audience would actually order. I make [content type] for [audience], and they are exactly the kind of people who buy from Gousto. My last [post/video] on [topic] hit [number], with strong engagement from [who]. I would love to put together [one concrete idea with clear deliverables]. Would you be open to a quick chat this week? [Your name] · [link to your best work]
Before you hit send
- Reference one specific, recent Gousto product or campaign so it is obvious you actually know the brand.
- Lead with how your audience matches their customers, not your follower count.
- Pitch one concrete idea with clear deliverables, not a vague 'let's collaborate'.
- Back it with one or two honest numbers from your best recent work.
- Keep it to a few short paragraphs and end with a single, easy ask.
- Send from a real address, double-check the name, and plan one friendly follow-up for about a week later.
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