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Food & meal kits

How to pitch HelloFresh for a collaboration

The biggest meal-kit brand, and one of the most active sponsors across YouTube and podcasts. Here is how creators land a collaboration with HelloFresh: who to contact, what they look for, and a sample pitch you can adapt.

Write my HelloFresh pitch

Does HelloFresh work with creators?

HelloFresh runs a huge, established creator-sponsorship and affiliate program with discount-code deals.

Who to contact at HelloFresh

Look for their partnerships or affiliate route. CollabQuill pulls the exact contact live.

What HelloFresh looks for in a creator

Food, family, lifestyle and entertainment creators who can do an integrated cook-along or unboxing.

Sample pitch to HelloFresh

A starting point, not a send-as-is. Swap in your real details and one specific reference to a recent HelloFresh product or campaign before you send.

Subject: Sponsorship: [your handle] x HelloFresh

Hi [name],

Propose an integrated cook-along with a clear code offer, and show your audience's appetite for food content.

I make [content type] for [audience], and they are exactly the kind of people who buy from HelloFresh. My last [post/video] on [topic] hit [number], with strong engagement from [who].

I would love to put together [one concrete idea with clear deliverables]. Would you be open to a quick chat this week?

[Your name] · [link to your best work]

Skip the blank page.

CollabQuill reads HelloFresh's website, finds the right person to contact, and writes the whole pitch tailored to you in seconds.

Pitch HelloFresh now →