How to get a Tarte Cosmetics sponsorship or brand collaboration
The beauty brand behind Shape Tape concealer and the internet's most talked-about influencer trips. Here is the honest route to a paid Tarte Cosmetics sponsorship or collaboration, plus a sample pitch you can adapt.
Does Tarte Cosmetics work with creators?
Tarte invests heavily in creators of all sizes, from gifting and affiliate links through to the brand trips that dominate beauty TikTok every year.
Who to contact at Tarte Cosmetics
Look for the creator or affiliate signup on their site, or direct a pitch to their PR and influencer team. Smaller creators do get picked up from tagged content.
More than a pitch
Know exactly who to contact at Tarte Cosmetics
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What Tarte Cosmetics looks for in a creator
Beauty and lifestyle creators with warm, personality-led content, since Tarte picks people its community will root for, not just big follower counts.
Sample pitch to Tarte Cosmetics
A starting point, not a send-as-is. Swap in your real details and one specific reference to a recent Tarte Cosmetics product or campaign before you send.
Subject: Creator collab, [your handle] and Tarte Hi [name], Build the pitch around a bestseller like Shape Tape and show the kind of chatty get-ready content their trips are cast from. I make [content type] for [audience], and they are exactly the kind of people who buy from Tarte Cosmetics. My last [post/video] on [topic] hit [number], with strong engagement from [who]. I would love to put together [one concrete idea with clear deliverables]. Would you be open to a quick chat this week? [Your name] · [link to your best work]
Before you hit send
- Reference one specific, recent Tarte Cosmetics product or campaign so it is obvious you actually know the brand.
- Lead with how your audience matches their customers, not your follower count.
- Pitch one concrete idea with clear deliverables, not a vague 'let's collaborate'.
- Back it with one or two honest numbers from your best recent work.
- Keep it to a few short paragraphs and end with a single, easy ask.
- Send from a real address, double-check the name, and plan one friendly follow-up for about a week later.
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