Apps & software
Best apps & software brands for creators to pitch
These are the apps & software brands creators reach out to most for paid collaborations. For each one you get the honest route in, who to contact, and a sample pitch you can adapt. Or paste any brand and CollabQuill writes the whole thing for you.
How to pitch ExpressVPN
One of the most frequent podcast and YouTube sponsors in the VPN category, known for slick, well-produced integrated reads.
Yes. ExpressVPN runs an affiliate program through Impact that pays a flat fee per sale, roughly $13 for a one month plan up to $36 for a yearly plan, with a dedicated affiliate team supporting bigger partners.
How to pitch Grammarly
A near-ubiquitous YouTube sponsor, backed by one of the highest-converting affiliate programs in software.
Yes, at real scale. Grammarly sponsors dozens of YouTube creators directly and also runs an Impact affiliate program that pays around $20 per premium upgrade plus a small bonus for free signups, on a 90 day cookie.
How to pitch Babbel
A language learning app that pairs a creator ambassador history with frequent podcast and YouTube sponsorships.
Babbel runs a Partner Program affiliate through Impact that pays a one time commission per subscription, and has worked with creators directly through brand ambassador style deals in the past. Direct terms vary by creator and market.
How to pitch Blinkist
A book summary app that is a regular podcast and YouTube sponsor in the productivity and self improvement space.
Yes. Blinkist runs an affiliate program that pays roughly 20 percent commission on referred subscriptions, with a 30 day pending period before a sale is confirmed.
How to pitch Brilliant
An interactive STEM learning app named among the most common sponsors across YouTube science and education channels.
Yes, heavily. Brilliant sponsors a large number of YouTube creators directly and also runs a dedicated affiliate program that pays a flat fee per sale.
How to pitch CapCut
The most widely used mobile editing app among short form creators, with its own creator affiliate and partner programs.
Yes. CapCut runs an affiliate program through Impact paying up to 35 percent commission on new CapCut Pro signups and around 20 percent when existing users upgrade, alongside a separate Creative Partner Program for template and effect creators.
How to pitch NordVPN
One of the most-sponsored products on YouTube, backed by a high-paying affiliate program.
Yes, and heavily. NordVPN is one of the most-sponsored products on YouTube, paying creators through trackable codes and integrated sponsor reads.
How to pitch Surfshark
A VPN brand that sponsors heavily across YouTube and podcasts with affiliate deals.
Surfshark runs an active affiliate and sponsorship program with discount codes aimed at creators.
How to pitch Squarespace
A website builder that is a staple sponsor across creative and business creators.
Squarespace runs a long-standing affiliate and sponsorship program built on code-based deals.
How to pitch Skillshare
An online learning platform that sponsors widely across creative and educational creators.
Skillshare runs an affiliate and sponsorship program and often partners with creators who also teach a class on the platform.
How to pitch Canva
A design platform with a big creator and affiliate ecosystem across business and education.
Canva works with creators through affiliates, template partnerships and brand campaigns.
How to pitch Notion
A productivity workspace with a strong creator, template and ambassador ecosystem.
Notion runs a creator and ambassador program and partners with productivity and template makers.
How to pitch Audible
Amazon's audiobook service, one of the longest-running creator sponsors.
Audible runs a well-known affiliate and sponsorship program built on free-trial code deals.
How to pitch Shopify
The leading e-commerce platform with a large affiliate and partner ecosystem.
Shopify runs an affiliate program and partners with business, entrepreneurship and education creators.
How to pitch Duolingo
The world's biggest language-learning app, famous for its unhinged owl and social-first marketing.
Duolingo focuses its marketing on big social campaigns and select creator partnerships arranged by its own team.
How to pitch Ground News
A news comparison platform that shows bias and coverage gaps, and a frequent sponsor across YouTube commentary and education channels.
Ground News sponsors creators directly with integrated reads and trackable trial offers, run by its own sponsorship team.
How to pitch Adobe
The creative software giant behind Photoshop, Premiere Pro and Lightroom.
Yes. Adobe runs a public affiliate program paying commission on Creative Cloud subscriptions, alongside larger creator campaigns run directly.
How to pitch Epidemic Sound
A music licensing service that most YouTubers meet through copyright-safe background tracks.
Yes. Epidemic Sound runs an affiliate program paying commission on new subscriptions, and sponsors creators who explain licensing to other creators.
How to pitch Artlist
A music, SFX and footage licensing platform popular with filmmakers and commercial editors.
Yes. Artlist runs an affiliate program paying commission on new subscriptions through your link.
How to pitch BetterHelp
The biggest online therapy platform and one of the most prolific podcast and YouTube sponsors anywhere.
Yes. BetterHelp runs a large, well-documented affiliate program paying a bounty per signup, plus direct sponsorships across podcasts and YouTube.
How to pitch Incogni
A data-removal service from the Surfshark family that sponsors heavily across tech and privacy YouTube.
Yes. Incogni runs an affiliate program paying commission on subscriptions, and buys integrated sponsor reads across tech and commentary channels.
How to pitch Hostinger
A budget web host that sponsors widely across tech, tutorial and side-hustle channels.
Yes. Hostinger runs an affiliate program paying generous commission per sale, plus direct sponsorships for bigger channels.
How to pitch Wix
A mainstream website builder with a long history of big-budget creator and sports marketing.
Yes. Wix runs an affiliate program paying a bounty per premium signup, alongside direct campaigns with bigger creators.
How to pitch MasterClass
A premium video learning platform where celebrities and top practitioners teach their craft.
Yes. MasterClass runs an affiliate program through Impact paying up to 25 percent commission per sale on a 30 day cookie, and sponsors education and self-improvement channels directly.
How to pitch CuriosityStream
A documentary streaming service that spent years as one of educational YouTube's most familiar sponsors.
Yes. CuriosityStream runs an affiliate program paying commission on subscriptions, and has a long track record of sponsoring science and history channels.
How to pitch Fiverr
The biggest freelance services marketplace, spanning design, editing, voiceover and more.
Yes. Fiverr runs the well-known Fiverr Affiliates program paying commission on new buyers, with dedicated dashboards and creative assets.
How to pitch TubeBuddy
A YouTube optimization toolkit for keyword research, thumbnail testing and channel management.
Yes. TubeBuddy runs an affiliate program paying recurring commission on subscriptions, and creator-education channels are its natural partners.
How to pitch Riverside
A remote recording studio in the browser, used for high-quality podcast and interview capture.
Yes. Riverside runs an affiliate program paying recurring commission on subscriptions through your link.
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