Home & lifestyle
Best home & lifestyle brands for creators to pitch
These are the home & lifestyle brands creators reach out to most for paid collaborations. For each one you get the honest route in, who to contact, and a sample pitch you can adapt. Or paste any brand and CollabQuill writes the whole thing for you.
How to pitch Ruggable
Washable rugs that became a home-content staple through creator room makeovers.
Ruggable runs an active affiliate and creator program with strong pull in home, cleaning and lifestyle niches.
How to pitch Brooklinen
A direct-to-consumer bedding brand that sponsors widely across lifestyle creators.
Brooklinen works through affiliates and code-based sponsorships across the lifestyle space.
How to pitch Our Place
Home of the Always Pan, a cookware brand that grew through aesthetic kitchen content.
Our Place works through gifting and paid partnerships, favouring food and home creators with a strong eye.
How to pitch West Elm
A modern furniture and design retailer known for designer collabs and a strong point of view on style.
West Elm runs the West Elm Collective, an ambassador program with Insiders and Tastemakers tiers who get their own curated shop pages and earn commission on what they promote.
How to pitch Wayfair
The large online home goods retailer known for fast shipping and furniture at every price point.
Wayfair runs a formal Creator Program through influencers.wayfair.com, offering affiliate links, early access to sales and commission that has run up to around 7 percent per sale.
How to pitch Boll & Branch
A luxury bedding brand built on organic cotton and ethically sourced sheets and linens.
Boll & Branch runs a tiered Brand Ambassador program, also referenced as the Curator Program and Summit Club, with commission that increases as an ambassador drives more qualified sales.
How to pitch Castlery
A direct-to-consumer modern furniture brand popular with millennial home renovators.
Castlery runs a public Ambassador Program offering a furniture allowance for approved creators, giveaway collaborations and a personal curated landing page on their site.
How to pitch Quince
An affordable luxury basics brand known for cashmere, silk and leather at factory-direct prices.
Quince works with creators through gifting and paid partnerships, and its growth leans heavily on honest value-comparison content.
How to pitch Cozy Earth
A bamboo bedding and loungewear brand that took off after years of Oprah's Favorite Things nods.
Cozy Earth runs an affiliate program paying commission on sales, and partners with home and wellness creators on gifting and codes.
How to pitch Dyson
A premium engineering brand spanning vacuums, air care and the Airwrap hair line.
Dyson works with creators through PR gifting and paid campaigns arranged by its regional marketing and agency teams.
Want CollabQuill to write the whole thing for you?
A free pitch a day is on us. Pro writes unlimited pitches on our best model, finds every way to reach the brand, and drafts the follow-ups that land most replies.
- Unlimited pitches on our most powerful model
- Every contact, plus a timed follow-up sequence
- Around-the-web research on the brand