Outdoor & sports gear
Best outdoor & sports gear brands for creators to pitch
These are the outdoor & sports gear brands creators reach out to most for paid collaborations. For each one you get the honest route in, who to contact, and a sample pitch you can adapt. Or paste any brand and CollabQuill writes the whole thing for you.
How to pitch REI Co-op
The US outdoor retail co-op, known for member culture, Opt Outside and a huge gear range.
Yes. REI runs a long-established affiliate program through AvantLink paying commission on sales, and works with outdoor creators on campaigns and storytelling projects.
How to pitch Patagonia
The environmental standard-bearer of outdoor apparel, famously allergic to conventional influencer marketing.
Patagonia runs an affiliate program through AvantLink paying commission on sales, but it backs activists, athletes and storytellers over influencers, and paid creator posts are rare.
How to pitch The North Face
A global outdoor brand spanning serious alpinism and street style, with a sponsored athlete team at its heart.
The North Face runs an affiliate program through major networks paying commission on sales, while its athlete team and campaign work are managed directly by the brand.
How to pitch Cotopaxi
A colourful gear brand built on the Gear for Good mission and llama-bright packs.
Yes. Cotopaxi runs an affiliate program through AvantLink paying commission on sales, and works with outdoor and travel creators through gifting and campaigns.
How to pitch YETI
A premium cooler and drinkware brand built on storytelling and a hand-picked ambassador roster.
YETI runs an affiliate program through major networks paying commission on sales, while its ambassador roster is invitation-led and built around hunters, anglers, ranchers and athletes with real stories.
How to pitch Stanley
The century-old drinkware brand whose Quencher became one of the biggest creator-driven product stories ever.
Yes. Stanley runs a creator and affiliate program paying commission on sales, and its recent growth came almost entirely from creators, especially on TikTok.
How to pitch Black Diamond
A climbing and ski hardware brand with real technical credibility and a sponsored athlete team.
Black Diamond runs an affiliate program through AvantLink paying commission on sales, and supports a roster of climbing and ski athletes managed directly by the brand.
How to pitch HOKA
The max-cushion running shoe brand that went from ultra trails to everyday runners everywhere.
HOKA runs an affiliate program through major networks paying commission on sales, and sponsors athletes and run communities through its marketing teams.
How to pitch Brooks Running
A running-only shoe brand with deep run-club roots and the long-running Run Happy ethos.
Brooks runs an affiliate program through major networks paying commission on sales, and works with runners and run communities through ambassador-style partnerships and campaigns.
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