All brands

Supplements & wellness

Best supplements & wellness brands for creators to pitch

These are the supplements & wellness brands creators reach out to most for paid collaborations. For each one you get the honest route in, who to contact, and a sample pitch you can adapt. Or paste any brand and CollabQuill writes the whole thing for you.

How to pitch AG1 (Athletic Greens)

A daily greens supplement that became one of the most-sponsored products in the creator world.

AG1 runs a sizeable, well-documented affiliate and sponsorship program and works with podcasters and creators at scale.

How to pitch Bloom Nutrition

A greens-and-supplements brand that scaled fast through TikTok creators and wellness content.

Bloom relies heavily on creators, mixing gifting, affiliates and paid short-form on TikTok.

How to pitch Ritual

A transparency-first vitamin brand known for traceable ingredients and clean design.

Ritual works through affiliates and partnerships and screens for creators who can carry a science and transparency message.

How to pitch Alani Nu

An energy-drink and supplement brand with a strong female fitness and lifestyle following.

Alani Nu brings on ambassadors and affiliates across fitness and lifestyle and keeps a creator-heavy presence.

How to pitch Ghost Lifestyle

A design-forward supplement and energy drink brand built almost entirely on creator culture and internet-native marketing.

Ghost runs a formal Influencer Inquiry application alongside an athlete and ambassador roster, and the brand draws enough creator demand that getting sponsored by Ghost has become its own YouTube genre.

How to pitch Transparent Labs

A science-forward supplement brand known for fully disclosed labels and a loyal lifting and performance audience.

Their TL Ambassador program pays a base commission around 10 percent per referral, plus free merch after your first sale and product rewards once you hit higher referral counts.

How to pitch Obvi

A collagen and health-and-beauty supplement brand built almost entirely on affiliate and community-driven marketing.

Obvi runs a tiered affiliate and ambassador program, commonly starting near 30 percent commission and climbing for top performers, with tens of thousands of active affiliates already promoting the brand.

How to pitch Onnit

A longtime fitness and performance supplement brand with deep roots in the podcast and martial arts world.

Onnit's affiliate program pays a flat 15 percent commission through the Impact network, with applications reviewed on a rolling, competitive basis.

How to pitch Gorilla Mind

A supplement brand grown through fitness YouTube, known for its energy and nootropic lines.

Gorilla Mind runs a creator affiliate program built on personal codes paying commission on sales, and its growth has come almost entirely from creators.

How to pitch Legion Athletics

An evidence-based supplement brand known for transparent labels and clinically dosed formulas.

Legion runs a well-documented ambassador and affiliate program paying commission on sales through your code or link, with product perks for consistent partners.

How to pitch LMNT

A zero-sugar electrolyte drink mix with a cult following across fitness, keto and endurance audiences.

LMNT grew through podcasts and practitioner recommendations and works with creators through gifting and direct partnerships.

How to pitch Bare Performance Nutrition

Nick Bare's performance nutrition brand, built around the Go One More ethos and endurance culture.

BPN sponsors athletes and works with creators through gifting and direct partnerships, favouring people who train in public.

CollabQuill Pro

Want CollabQuill to write the whole thing for you?

A free pitch a day is on us. Pro writes unlimited pitches on our best model, finds every way to reach the brand, and drafts the follow-ups that land most replies.

  • Unlimited pitches on our most powerful model
  • Every contact, plus a timed follow-up sequence
  • Around-the-web research on the brand
Try Pro free for 7 days